Website URL validation issue — Brand identity mismatch
The business name displayed on the live website does not match the Registered Brand Name in TCR, or an agency submitted its own agency domain instead of the end client's business website.
Why DCA Reviewers Trigger Error 30907
- Registered Brand is 'Harbor & Pine Dental LLC', but the website header only says 'Portland Smile Studio' with no mention of the legal entity.
- An ISV or GoHighLevel agency pasted the agency's URL instead of the client's live website.
Side-by-Side Technical Comparison
FAILRejected Brand Mismatch (Triggers 30907)
Registered TCR Brand: "Apex Holdings Group LLC" Website H1 & Footer: "downtownplumbingpros.com" (Zero mention of Apex Holdings Group LLC)
PASSCompliant Brand Alignment (Passes 30907)
Registered TCR Brand: "Apex Holdings Group LLC (DBA Downtown Plumbing Pros)" Website Footer & Privacy Policy: "© 2026 Apex Holdings Group LLC d/b/a Downtown Plumbing Pros"